The Diary Of African Football

The Diary Of African Football

The feats of African footballers are among the most positive images that Africa has to offer to the world in this era of globalization. But football has also been an important asset in African history since the beginning of the colonial era.

Wednesday, August 31, 2011

Fally Ipupa aka Dicap La Merveille, A Musical Genius

Faustin Ipupa Nsimba known as Fally Ipupa is a singer, songwriter and respected guitarist who was born on  December 14th 1977 in Kinshasa and raised in Kingshasa, in the Democratic Republic of Congo. He is one of the children of Ipupa Ebombo  and Bolotuli Mbo. Having a Catholic education, he began by singing in the choir of the Church. Like many young performers of his generation, music was not considered more than a hobby and studies were forced to take priority over the young man’s passion.  As a teenager, the young Fally began his musical career while still a student in various small groups in Kinshasa , in the mid-1990s. With...

Monday, August 29, 2011

Why Marketing Is So Important For Your Business

From creating a business plan, to a network strategy, lots of small and medium enterprises continue to fail and close their doors. Often times, this happens because of bad management or not having an audience targeted marketing plan to actually bring revenue to the company. In this article, I am going to walk you through the basics of marketing that all entrepreneurs and business owners should master to hopefully reach the goals and growth needed for their business. What Is Marketing?There are tones of definitions to the word marketing, and in the fast-moving world of business, it’s understandable that definitions rarely stay the same. But...

How To Start A Successful Business In Africa

For business, Africa offers vast potential markets, and significant natural and human resources. But the continent now accounts for only two percent of global economic activity and encounter serious financial difficulties. As a result, millions of people continue to face hunger and lack of opportunity to improve their lives in our beloved continent. In previous articles: Article 1 and Article 2, I talked about the importance of entrepreneuship for economic growth and have also shown how this was achieved by countries like China, India and Brazil. In this article, I will highlight some fundamental principles and best practices for business creation...

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